The Fine Art Trade Guild

In January 2014 Pollyanna was honoured to be elected a member of the prestigious Fine Art Trade Guild.

The Fine Art Trade Guild is the trade association for the art and framing industry Formed in 1910 as the successor to the 1847 Printsellers’ Association, it was set up to oversee the fine art print trade. The Guild continues to set globally recognised standards for prints, and addition, it sets standards and guidelines for picture framing. Guild members agree to abide by the Code of Ethics and keep up to date with the latest standards, trends and materials.

Guild standards have been developed by and for the industry, and are designed to protect consumers as well as providing clear guidelines for manufacturers, framers, publishers and fine art printers. The Guild Print Standards and Print Registration scheme, governing edition size, print quality and durability, have been industry benchmarks for over a century.

Pollyanna’s framer Gary Laywood is also a member of the Guild, so clients who visit her private gallery can be confident that all her artwork is finished to the Guild’s exacting standards for framing. Pollyanna collaborates closely with Gary, and her framing consultant Steve Naylor to ensure that the frames selected for her original artwork and limited edition prints not only visually enhance the artwork but also protect the pieces from physical and mechanical damage, airborne pollution and acid damage.

In 2013 Pollyanna was honoured to be a finalist in the Guild’s Professional Art awards.